Patient support launch guide: novel therapies 

By Lash Group

The essential guide to launching patient support solutions for a novel therapy

The launch of a novel therapy can be both exciting and challenging. By following a phased approach, manufacturers can ensure their patient support program positions their therapy to improve outcomes for patients.

In this essential guide, you’ll get actionable insights from Lash Group experts, leveraging 30+ years of experiencing launching new programs to help you learn how to ensure patient support success as an innovator in a therapeutic area. You’ll learn: 

  • How to leverage a proven program launch framework and key considerations at each phase
  • The right resources to dedicate to your program launch
  • The factors that can impact your launch timeline
  • The questions to ask when selecting a patient support partner for your novel therapy

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