Webinar: Achieve Better Patient Outcomes with Clinically Supported, Tech-Enabled Adherence Programs
Behind every successful patient medication adherence program is a team of experts who work toward one goal: helping the patient start and stay on prescribed therapy.
Lash Group's Vice President of Market Development and Strategy, Michael Craig, and Product Director of Adherence Services, Dale Hanna, discuss the critical nature of clinical expertise in tech-enabled patient support solutions and the importance of training teams in empathy. Pharmaceutical manufacturers will learn actionable insights for programs that take advantage of technological innovation without losing the clinical personal touch patients need.
This was originally published on FiercePharma.com.
Uncommon Commonalities: Applying behavioral economics to medication adherence
Why do patients struggle with medication adherence even when they know it will help them? In part one of a two-part article series from Lash Group, discover how the most advanced patient support programs use behavioral science to unlock adherence.